Is your content
in need of a lift?
Brands need to generate engaging content that shares the knowledge and opinions of their people. However, business leaders often lack the time to put their thoughts in type.
That’s where I can help. Through a combination of interviews and research, I’ll gather the raw material to write an authentic and informative blog, case study or opinion piece.
By casting the net wider to colleagues, customers or clients, I can then craft a longer whitepaper or report that highlights key messaging or a strategic goal.
Before moving into business writing, I worked for 10 years as a magazine feature writer (IPC Media) and columnist (GQ). That grounding helps me to bring a journalistic style to articles and thought leadership for leading B2B organisations across sectors and industries.
Previous clients include: Meta, AXA, Bentley, Mersey Care, Mott MacDonald
"Ian is more than a good writer. His experience and creativity add real value. You get a brand copywriter and journalist at the same time.”